Challenge & Outcome
customized kids’ clothing website. The website lets kids design their own clothes in a few simple clicks. All clothes are custom made and shipped across the USA from Minnesota.
The main changes include:
1. Design
The website got a new concept: fresh look, clear and intuitive. The ideal combination of main colours (grey and orange), font (Aleo Open Sans) and elements order contribute to the overall look.
2. Functionality
We have developed and added new pages to improve user experience on the website (Idea Starters and Shop the Rack) and improved the logic to display and assign fabric and collections to garment parts.
Garment Configurator has been enhanced and redesigned as well: a new way to display collections and configuration steps, preview mode, sections For Your Inspiration, Reviews were added and customized.
Created a new Blog concept to share great ideas and news.